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Did Willie Revillame ‘Slur’ Cory Aquino’s Memory?

August 10, 2009

WOWOWEE GRFX MONTAGE 1

I’m not a ‘fan’ person.

While this writer is generally known as a political issues blogger, I normally try to cover events that impact on our society at large as indicated in At Midfield’s masthead above.

But this incident involving the Movie and Television Review and Classification  Board taking Willie Revillame in task for the nth time has me scratching my kukote.

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Was it really Revillame who “slurred” the memory of President Cory Aquino when he directed the ABS-CBN technical program switcher to remove the multi-frame screen inset that showed the live feed of the transfer President Cory’s casket out Manila Cathedral while Revillame’s noontime variety show was in progress?

I think the problem did not start there.

What happened was a production decision and coordination breakdown that should have properly been sorted out between Revillame’s in-house executive producer and the channel’s over-all program chief.

The decision itself not to pre-empt Wowowee was, I submit, a error on the part of ABS-CBN, not Revillame’s.

He was ambushed, plain and simple.

His only fault was the way he expressed his surprise over the multi-screen inset being on the air!

There have been times in the past where Revillame did ‘misbehave’.

Not this time.

I think what ABS-CBN should have done was to take responsibility for the programming boo-boo instead of letting the boom to go down on just Revillame.

Now  Mr. Bong Osorio, ABS-CBN’s corporate communications boss, is saying Revillame is on leave “indefinitely, ” with Johnny Manahan, a Star Magic executive, saying Revillame “has been asked to go on leave” beginning Monday, August 10.

“He feels isolated and beleaguered… I don’t know when he will be back. Maybe, he will soldier on and do the two-week leave, or again, he may be back next week. Meanwhile, he has a real time to rest, be alone, and contemplate the future,” Manahan said.

http://www.abs-cbnnews.com/entertainment/08/10/09/willie-leave-indefinitely

There is a teaching moment here.

The competing networks, ever conscious of their ratings and earnings, must re-examine what priorities really are, and when push comes to shove, set aside their profit push.

In the Wowowee incident, it was ABS-CBN which erred in attempt to have its cake and eating it, too: running a hugely popular, revenue-making show while posturing to keep showing a public affairs coverage.

What’s worse they made a prized talent take the fall while looking responsible and sensitive to public sensibilities.

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8 Comments leave one →
  1. octoberstorm44 permalink
    August 11, 2009 3:31 pm

    You hit the nail on the head, Ding. But why people reacted like a pack of hungry wolves is scary … grief (?) for Cory and latent hatred for Willy did seem like a toxic cocktail.

    • August 11, 2009 3:42 pm

      Hi otoberstorm44,
      Willie was the easiest and seemingly ‘expendable target given his past indiscretions.

      His network in turn, methinks it could not readily admit its programming mistake.

  2. August 11, 2009 6:44 pm

    Now I have to edit my rant post against Willie just because of stupid corporate management.
    I owe you one FG.

  3. jcc34 permalink
    August 12, 2009 5:22 am

    ding,

    no one is indispensable. those beautiful woman emcees can take where Villame left off. there is nothing to spectacular about the program. anyone can stand at the podium where Villame was and with plenty of cash to dispense with coming from its sponsors, the addictive appeal of the program would still be there regardless of whoever is the host.

    abs-cbn has to take care of its image and its business. it cannot afford one loose lip to sink its money-making armada of battleships. its loyalty is to the sponsors and not for esoteric quest for the truth.

  4. August 12, 2009 6:56 am

    Ding,
    Tama rin si JCC right?

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